You’re beginning to understand how necessary an author platform is, and after last month’s post, you realize it doesn’t have to be overwhelming to build one. But what now?
At this week’s Wordsowers meeting (that's tomorrow night, September 11), I will present Foundations for a Great Author Platform. We will explore 5 tools you need to get started. In the meantime, here are 7 things to keep in mind as you get to work:
Start. Don’t put it off or you may find yourself in a pinch.
Simple action plan. The more complex it is, the more overwhelming it can be.
Salient message. Don’t muddy your message with a bunch of peripherals.
Stick to it. Keep accounts active. Keep going, don't lose momentum.
Synergy. Connect and cross-promote with others.
Savory. Make your message “tasty” and attractive.
Satiate. You cannot give out of an empty cup. Take care of the asset (that’s you).
And if you missed it, here is a short summary from my August post.
Start early and work slowly to make it happen.
Learn from the experts, then make your own way.
Formula for Building Your Platform:
Audience (know who they are and where they are) + message (content) + style (voice) + social media platforms (and there are tons!!!) + technique = Platform
Angela D. Meyer is the author of Where Hope Starts a finalist in the 2014 Grace awards. Her short story, More to the Story, was a genre winner for the 2014 Family Fiction short story contest and she is a contributor to the devotional collection The Benefit Package. You can catch Angela on social media encouraging women in their faith journey and watch her video devotionals on her YouTube channel. She lives in Nebraska with her family and is active in Wordsowers Christian Writers group.
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